You may have noticed that things have been looking a little different around here lately, and you’re exactly right! Over the last few months we’ve updated our brand identity, changed office locations, and launched a new and improved website.
Why Rebrand?
The answer is quite simple! Administrative Concepts, Inc. (ACI) has been changing and growing over the years but our branding hasn’t reflected that growth. Jon Peiffer, Chief Operating Officer at ACI explains, “We wanted to communicate a more personal message about ACI while at the same time, refreshing our look.”
And with our current and future clients in mind, a new logo was created! We feel the new colors and simple but strong design represent our loyalty and dedication to our clients.
The greater than arrow represents our acknowledgement that you, our client, and your needs, are what is most important to ACI. That’s because we recognize that our clients are the sole reason we exist!
Where Did We Move?
As mentioned before, we are growing! Not only that, but when the opportunity arose to move office buildings to a larger building with a better floor plan and a more upscale look, we jumped at it!
We’re now located in Collegeville, Pa, just a stone’s throw away from the Wegman’s Plaza and shopping center.
Why the New Website?
“The old website didn’t have a clear message to our clients. We worked to clarify our messaging, mission and purpose to ensure that our new site was appropriately focused towards current client needs and prospective client wants,” said Tim Thomas, Chief Technology Officer at ACI.
Strengthened Commitment
Although ACI has undergone many “outward” changes, our commitment remains steadfast.
“We’ve been providing quality administrative services and support for over 20 years,’ said Steve Urban, President of ACI, “and although our look may have changed, we’re committed to keeping our clients at the forefront of every decision we make.”
Have you seen our new website yet? Click HERE to check it out and let us know what you think!
